MU and Radio One unite to provide media management expertise

Updated on: Saturday, June 11, 2011

Manipal University (MU) and Radio One Limited, with a mutual vision to add value to the media and entertainment industry and the student community, have come together to provide their expertise to potential students of management, focusing in the field of media management. Radio One will be an academic partner with Manipal University, by providing academic training, infrastructure and networking links with the industry to fulfil the educational needs of the students enrolled. Students pursuing an MBA M and E will be provided with an option of pursuing their semester IV of the programme with specialisation in radio broadcasting and management with Radio One at their stations in seven cities, namely Mumbai, Delhi, Bangalore, Chennai, Kolkata, Pune and Ahmedabad.

The two-year MBA programme in media and entertainment (four semesters, full time) offered by Manipal University comes with a specialization in Radio or film in semester IV. The first three semesters of the MBA programme will be conducted in Manipal University’s Bangalore Campus, covering all general management subjects and media and entertainment case studies. The fourth and final semester of the programme will be conducted at various industry organisations; like the students of radio, who can choose to train at the Radio One campus across India where they will also be exposed to live projects and acquire practical assistance. This will include actual production and post-productions techniques, understanding radio broadcast and other sectors of media and entertainment with hands on exposure at Radio One. Upon successful completion of the programme, MU will award the students an MBA degree. An additional joint course certificate shall be given to the students by MU and Radio One Limited.

MU and Radio One unite to provide media management expertise

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