Activity books targeted at kids from 2-6 years to be launched by ACK Media

Updated on: Monday, March 25, 2013

ACK Media, the publishers of the popular 'Amar Chitra Katha' series today said it will launch activity books targeted at kids from 2-6 years.

The books will have activities that combine knowledge with copy colouring, jigsaw puzzles, mazes and dot-to-dot under the brand Bright Start that would be priced at Rs 55, ACK Media said in a statement issued here.

"With Amar Chitra Katha's legacy of imparting knowledge to kids, it is sort of a natural extension to start talking to a younger readership. For generations, readers have been asking us to plug this gap.

ACK Media Chief Operating Officer Manas Mohan said, "Bright Start takes that first step with the aim at making learning a pleasant and easy experience for young children from 2-6 years."

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