India design Mark for selected products

Updated on: Tuesday, May 22, 2012

The India Design Mark has been granted for selected products by the India Design Council. The India Design Mark launched on January 12, 2012 symbolises excellence in form, function, quality, safety, sustainability and innovation and communicates that the product is usable, durable, aesthetically appealing and socially responsible.

Anand Mahindra, vice chairman and managing director of Mahindra & Mahindra, said on the occasion, “India Design Mark will provide a unique distinction to Indian products in domestic as well as global markets as products that are designed in India for the world. It will help Indian and global consumers to confidently buy Indian products as they can be assured of design excellence and quality.” He invited Indian manufacturers to apply and get India Design Mark for their products.

Prof Pradyumna Vyas, director of National Institute of Design, said, “This is a big moment for Indian design and Indian industry. Good design improves the lives of people and India Design Mark is a step in that direction. Embracing design is essential to improve national competitiveness as design contributes significantly to our culture, environment and economy.”

India Design Mark symbol the highest design recognition from the Indian Government through India Design Council can be used in various ways, like advertisements, catalogues, product packaging, and other promotional mediums.

In order to achieve the India Design Mark, the products must be assessed in two stages. While, 20 senior designers from across the country acted as the jury for stage 1; for stage 2, nine eminent professionals went through the entries. About 31 entries have qualified for the India Design Mark based on the product’s aesthetics, user-potential, innovation and social responsibility.

The received applications were consumer durables, FMCG, furniture equipment under domestic category; machines and tools, commercial furniture and equipment, industrial products, transportation and communication equipment under industrial; lifestyle, art and culture under recreation and medical devices, public products and systems under welfare.
 

More Education news

• Karnataka department of higher education to further strengthen protection to women students and employees
• Heads of government and private schools directed to keep a close watch on the behaviour of teachers
• Chairman of the National Commission for Minority Educational Institutions submits his report
• Everyone will be given due representation says Goa CM
• Pune Education Department to hold meetings with schools to ensure a smooth RTE implementation
• Health and Medical Education, Forest and Home departments within the ambit of Public Services Guarantee Act
• 'value education' courses in engineering colleges to inculcate better values and character building
• students challenge new NET gidelines
• Proposed multi crore edu city project nearing completion
• 21 engineering colleges affiliated to the Dr Babasaheb Ambedkar Marathwada University to seek accreditation
• MBBS and PG medical seats to be increased by 50% and 100% respectively from academic year 2013-14
• M S University's faculty of fine arts mired in controversy over a painting hurting religious sentiment
• IICA inks MoU with Bangalore-based National Law School of India University for forging academic partnership
• President asks private players to contribute in improving the standards of higher education
• First technical and medical university at picturesque Apatani Plateau in lower Subansiri district
• Prayas scheme to be extended to 4 more districts
• Jamia Millia Islamia Professor gets Japan Society for the Promotion of Science Fellowship
• Japans new government will not waive tution fee to pro-Pyongyang high schools
• Most Israeli high school students found accessing Mobile phone during class hours
• UGC notifies the procedure and criteria for declaration of result for NET to be conducted on 30.12.12