Education with a difference

Updated on: Monday, August 24, 2009

Deutsche Welle, Germany’s state-run international broadcaster is all set to position itself as a provider of high value educational content on the television as well as on the radio. Signing up with IT@School ViCTERS, the educational channel of the Kerala government’s Department of Education, to allow Indian students to access more than 200 hours of its educational content, the agreement will bring in documentaries and videos covering science, medicine, waste management, workplace safety, water, world cultures and the animal kingdom says an IANS report.

“This new partnership offers Deutsche Welle a great platform to reach out to students at schools in India,” said Angelika Newel, Head of Distribution Asia/Australia at Deutsche Welle. “We are confident that our brand of edutainment will be a hit with both students and teachers.” Anvar Sadath, the channel’s Executive Director, described it as an opportunity for students here to “see and understand advanced educational video content of international standards.” Deutsche Welle has been working for the past 10 years with the Indira Gandhi National Open University providing educational television inputs.

Education with a difference

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